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QAS Self-Study

5.5 CPE

Public Speaking

Preparation, confidence, and career success in a live, virtual, and hybrid world.

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This course is a comprehensive guide to public speaking, based on my experience of over 20 years as U.S. diplomat in the policy arena, plus years of coaching business executives, policy experts, and rising professionals. I will give you the tools you need to establish credibility and deliver your message. Every engagement, whether you are meeting a client for the first time, giving a presentation, interviewing for a job, speaking on a panel, giving your update in your staff meeting, speaking from a podium or giving a media interview, is an opportunity to shine. This course will give you skills to POWER your public speaking for daily and extraordinary events throughout your career. Public speaking, executive presence, and body language are skills that can improve the success of your organization’s mission and increase the trajectory of your career!


Learning Objectives:

  • Recognize the key considerations to address before delivering your message to the audience.

  • Identify the best practices when organizing your speech whether in-person, remotely or hybrid.

  • Recognize the three recommendations to connect with your audience and deliver your message.

  • Recall the various approaches to project confidence and energy in your presentations.

  • Recognize the general guidelines for conducting and presenting yourself to establish credibility.

  • Recognize the three different groups of techniques to manage public speaking anxiety.

  • Identify the four parts of a compelling and structured speech.

  • Recognize the recommendations when delivering a formal speech.

  • Recognize the different techniques to engage your audience members in a virtual or hybrid setting.

  • Identify the three parts to connect with your colleague when responding to the question "Tell me about yourself."

  • Recognize the key tips when preparing for a media interview.

  • Recognize the three job interview PRO tips.

  • Recognize the general guidelines when moderating a virtual, hybrid, or in-person panel.

5.4 CPE Credits

In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been calculated based on a 50-minute hour.  Participating state boards of accounting have final authority on the acceptance of individual courses for CPE credit.

Amber McAuliffe, CPA

Director of Learning Engagement, Ohio Society of CPAs

"Eileen’s approach to public speaking and executive presence training was welcomed with open arms by the accounting profession. She takes an intimidating topic and makes it relatable with a clear focus on building the confidence of every attendee regardless of where they are at in their skill sets.  Her attention to details with the handouts and exercises allows attendees to walk away with tangible guidelines and next steps.  And I can say with confidence, every CPA walked away from the session with an understanding and appreciation for how public speaking and executive presence can advance the trajectory of their career.  Thank you Eileen for your commitment and partnership!"

Here’s exactly what we’ll cover during the POWER Your Public Speaking course:

POWER Your Public Speaking

5 Easy to follow steps on preparing, organizing, and polishing a powerful message that can increase the success of your organization and the trajectory of your career.

PREPARE: Preparation and practice are necessary to ensure you deliver your message with confidence. Invest in your success. 

ORGANIZE: Organization leads to confidence. Confidence leads to a strong performance. A strong performance leads you to greater things.

WOW PART 1 & 2: An overwhelming factor in how effective you are as a public speaker is in how people experience you. Ask yourself how you are going to stand out from your colleagues in this event, even if it is your staff meeting. How are you going to look like a leader today?

ESTABLISH CREDIBILITY: Your audience includes people who are listening to your speech, working with you on a project, deciding who will win the next promotion, choosing allies at work, and selecting the top candidate for a job. Establish your professional image through your content, tone, and word choices. Look like you have it under control and could take on more.

RELAX: The confidence that comes from knowing you are ready – practicing, having notes at hand, power posing, breathing deeply and steadily enough to keep oxygen flowing to your brain, and visualizing success - can make a powerful difference if you have been letting public speaking anxiety keep you from career building opportunities.

Deliver Your Message

How to deliver a powerful message no matter the venue or format - video presentations, traditional venues, media interviews, moderating panels, and more! Topics like:

DELIVERING A SPEECH: How are you going to share your enthusiasm so your audience will hear your message, and follow up on your call to action? Tailor your message to the audience. Identify your main points. Tell people why they should care.

VIDEO CONFERENCE ENGAGEMENT: Connecting with an audience through a screen requires a different skill set than commanding a room of live, actual people. When you speak through a video conference, you lose much of your ability to read the room. Ask yourself ahead of time how you are going to keep your audience engaged throughout your presentation.

TELL ME ABOUT YOURSELF: Start with the big picture by saying what you work on, not just your title and affiliation.
Make it a conversation starter. Then establish your credibility and tell people why they should

MODERATE A PANEL: Your role as a panel moderator is to advocate for the audience. Consider yourself as a talk show host spurring a lively and unpredictable conversation. Build in audience engagement for live and online events. Keep everyone on topic and on schedule. Prepare closing remarks on the spot by writing down notable comments along the way.

MEDIA INTERVIEWS: Before you agree to a media interview, determine your goals. Ask yourself how you are going to make the most of this opportunity. Research the journalists and their news outlets. Shape quotes by developing ways to deliver your messages through stories, relatable statistics, and sound bites. Anticipate challenge questions. Practice.

JOB INTERVIEWS: PROmote, PROtect, and PROceed. Share your best attributes. Prepare yourself for difficult or awkward questions. Develop answers to a broad range of standard questions. Identify
examples from your work and life experience you can use to be prepared to answer questions.

↪ BONUS: Lesson Reference Cards

7 Reference Cards for easy to take with you reminders of lesson recommendations and tips on public speaking, executive presence, and more!

BONUS: The 4 Parts of a Compelling Speech (PDF)

The 4 best tips for writing attention grabbing and persuasive presentations from my over 20 years of experience.

Everything you need to deliver any message with confidence, improve your professional image, and build your reputation and influence...and you can learn it 15 minutes at a time or all in a weekend.

Clients include

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If you want to increase your recognition and influence in your field, in live, virtual, and hybrid events - this course will help YOU take YOUR career to the next level. 

  • Do you wish you had a mentor to help prepare you for your biggest career events?

  • Do you want to appear at top level events and be just as well prepared as experts who have been doing this for years?

  • Do you want to increase your impact and decrease your preparation time for media interviews and panels?

  • Do you want to get the most impact out of every engagement, including staff meetings and meeting a new contact for the first time?

  • Do you want to feel fully prepared and confident for your next job interview?

Public speaking, executive presence, and body language are skills that will improve the success of your organization’s mission and increase the trajectory of your career. 

This course is a comprehensive guide to public speaking, based on my experience of over 20 years as U.S. diplomat in the policy arena, plus years of coaching business executives, policy experts, and rising professionals.  I will give you the tools you need to establish credibility and deliver your message. 

Every engagement, from the podium to a media interview to a business presentation to your staff meeting, is an opportunity to shine. This course will give you skills to POWER your public speaking for daily and extraordinary events throughout your career. 

  • Videoconferencing has changed the game. Learn to engage your audience through a screen.

  • This comprehensive course – covering both what to do and how to do it – can prepare you for multiple professional events.

  • I will cover how to prepare and practice for professional events using in-person and video conference formats.

  • My background in crafting and promoting policy translates into transformative advice for your career.

I have coached over 1,500 clients from Fortune-ranked companies and top-ranked think tanks and universities. My best advice is right here for you.  

Packed full of colorful stories and real-life examples from my work and travels in 50+ countries and the halls of power in Washington, DC, from the White House to the Capitol to the State Department, I give you my full range of tools to make the most of every interaction. 

If you have been looking for a savvy, successful, highly respected mentor, my guidance will give you the benefit of my international career in the public eye and years of coaching clients for their biggest events.

This course will give you the questions you need to consider to find your way forward as you prepare and practice. Whether you are interviewing for a job, moderating a panel, speaking to the press, or making the biggest speech of your life, this resource will give you step-by-step preparation skills to make the most of your performance. 

You will learn tools to project your best professional image in any situation. For every event, you will identify your three top messages and create a strategy to deliver them clearly and effectively. 


Created for the post-2020 environment, you will learn comprehensive coaching covering the ins and outs of speaking for live events and video conferences. 

In the first section of the course, you will learn what to do. In the second section, you will learn how to do it with practical guidance to deliver your message in the most important moments of your professional life. 

Even GREAT speakers can improve. If you want to increase your recognition and influence in your field, in live, virtual, and hybrid events this course can help YOU take YOUR career to the next level.

POWER Your Public Speaking

Learn to Master Public Speaking, Executive Presence, and Body Language
...And increase your recognition and influence in your field and the trajectory of your career


Here’s everything that’s included:

5.4 CPE

POWER for CPAs 1
  • Prepare

  • Organize

  • WOW

  • Establish Credibility

  • Relax

  • Deliver a speech

  • Video conference engagement

  • Tell me about yourself

  • Moderate a panel

  • Media interview

  • Job Interview

Ready To Dramatically Increase Your Influence and Change The Trajectory of Your Career? Get the Course Today!

"She is the coach you NEED. This course is perfect for those new to their field and seasoned speakers."


- Laura Koepsell, Program Manager, Center for Strategic and International Studies (CSIS)

"After This Course I Landed 4 Job Offers in a VERY Competitive Field"


- Corinne Vandagriff, Child Life Specialist, Master’s Degree Candidate

I am thrilled to share the completion of a public speaking course offered by Spokesmith. This public speaking course has provided me with tangible tools to become a more effective speaker. The course is easy to take because it is in short segments that are fun to watch (Eileen Smith is such an engaging speaker). I would recommend this course to anyone who wants to hone their skills as they move up in their careers.

- Hadeil Ali, Deputy Director, Diversity and Leadership in International Affairs Project, Center For Strategic International Studies 

"It was such a pleasure to work with Eileen! She ran two public speaking and executive presence workshops for Council on Foreign Relations term members and I continue to receive high-praise from those who participated. Eileen practices what she preaches, so her presentation is fun and easy to listen and relate to throughout the workshop. She engages with her audience, gives them practical tips and constructive feedback, and everyone left the workshop with something tangible they could implement immediately in their daily lives. The skills Eileen teaches truly are the difference maker in careers and anyone who takes part in one will walk away feeling that they have made a positive step toward career advancement."

- Meaghan Fulco, Director, Meetings and Term Member Program, Council on Foreign Relations

"Thank you so very much for a phenomenal public speaking session this evening! Even though the Zoom format would be challenging for most presenters, your warmth and enthusiasm came right through everyone’s screens, and you held everyone’s attention throughout! You especially helped the group establish camaraderie and have fun in the second half of the session (no small task, since our group has never met in person)!"

-Jennifer Gordon, Managing Editor and Senior Fellow, Global Energy Center, Atlantic Council

"Eileen's program, hosted by the Harvard Club of Washington, DC and co-sponsored by the Columbia Alumni Association of Washington, DC, was the most highly subscribed of all the weekly programs we have done over Zoom since the pandemic began! The presentation on How to Project Executive Presence on Zoom was marvelous and received nothing but high praise.The content was extremely practical and artfully delivered. Participants stayed long after the presentation to ask questions and talk with Eileen. The program was highly rewarding and we are very grateful for the time you spent with us."

-Caren A. Pauley, Ph.D., Executive Director of the Harvard Club of Washington, DC

Eileen’s public speaking training sessions were a highlight of our curriculum.  All of our students said they would recommend Eileen's course to a colleague.  Her individual encouragement and personalized feedback made every single student feel more prepared for public speaking engagements.  Her thoughtful guidance and warm personality created a comfortable practice environment, and I already feel a marked improvement in my public speaking abilities. Thank you, Eileen!”

- Ali Corwin, Program Manager, Abshire-Inamori Leadership Academy, Center for Strategic and International Studies

"Our team of consultants works with clients in many high-stakes or high-pressure situations and the messages we deliver are just as important as the manner in which we deliver them. Eileen’s workshop with our team was exceptional. She tailored it to the specific challenges we face and highlighted ways to improve our delivery and presence in these scenarios. Everyone who participated was clearly energized by the presentation and workshop, and afterwards the team was buzzing about lessons that could immediately apply to our work. Even a week later we still had people power-posing around the office."

- Eben Kaplan, Manager, CrowdStrike

"It seems everyone I talk to wants me to express appreciation for your inspiring presentation on Tuesday. Your years of experience, your depth of understanding of people, and your ability to present in such an interesting way produced one of the most memorable evenings in our group's history. I personally appreciated your approach to the three points we need to remember for an impactful elevator speech."

-Ashley Wilson, Vice President of Congressional and Public Affairs and Head of Women Taking the Lead, U.S. Chamber of Commerce

"During this COVID-19 pandemic, we moved all classes online. Students still needed to deliver presentations covering their research topics. Eileen gave an exceptional training exercise that provided pointers for virtual presentation, demonstrated the techniques she advocates, and engaged the entire class. We cannot thank her enough for this informative, educational lecture. Every single student in the class was able to list several ways that Eileen's presentation helped, and all of them gave her an "A"!"

-Jeannette Wick, Assistant Director, Pharmacy Professional Development, University of Connecticut

Real Questions from other Business Executives, Policy Experts, and Rising Professionals Like You:

Will I earn a certificate of completion?

Yes! Upon completion of the course, we will send you a certificate with your name and the date, saying you have completed a comprehensive training program in public speaking, executive presence, and body language skills.

Can I get my work to pay for this?

Great thinking!  If your employer supports training for you, you can send them this website to show the kind of training you will gain and how it will help you improve the success of your organization's mission.  This is four hours of training and you will receive a certificate upon completion.

Should I buy this even if I don't plan on doing any public speaking?

Yes. Every engagement, even when it isn't a formal speech, is an opportunity to establish credibility and connect with you audience. This course will help you maximize the trajectory of your career through improved presentations, updates at your staff meeting, your response when people ask you to tell them about yourself, and job interview.

I am at the beginning of my career and am not making speeches yet. How will this course help me? 

This course will prepare you for all of your appearances - from your staff meeting to your video conferences, to taking credit for your work and putting forth you ideas effectively, to drafting speeches for your boss.

I have a lot of public speaking experience. How will this course help me?

This course will help you ensure you deliver your message in speeches, media interviews, panels, and more - through developing effective points and illustrating them with stories, relatable statistics, and body language. For a bonus, it will prepare you to interview for that top level job you have always wanted. 


Refunds for self-study courses are available within 30 days after date of purchase, assuming that the course has not yet been completed and CPE credit has not been granted. For more information regarding administrative policies such as complaints, please contact us at

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